Our international networks allow us to launch fundraising campaigns for humanitarian and charitable organisations in several countries.

Humanitarian and charitable funding issues

Humanitarian and charitable organisations (mainly non-profit associations and well-known NGOs) have greater fundraising expertise than organisations in other sectors. Financing through fundraising campaigns is one of the pillars of their activities. Ever since their inception, humanitarian and charitable organisations have been soliciting philanthropists and the general public. They have adopted and developed proven solicitation techniques.

Large organisations today encounter organisations on their canvassing territory from other countries that fundraise in an increasingly broad geographical area. Large associations and NGOs should now show more leadership by taking concrete action that has a real and measurable impact on poverty, the environment, social integration, and health.

The major issue for these international organisations is the professionalisation of their fundraising, communications, and processes. This will benefit their mission, in a context where major philanthropists are pursuing large-scale initiatives with substantial financial means and changing the face of international philanthropy.

Solutions to increase funding for NGOs

To increase their funding, humanitarian and charitable institutions can:

• Internationalise their fundraising processes (international philanthropy).
• Develop partnerships with corporate sponsors.
• Increase the patronage of major individual donors.
• Innovate by offering consulting services to businesses and by creating new fundraising tools (merchandise, joint savings and investments, events, circles of friends, etc.).

Assets of the humanitarian and
charitable sector in philanthropic funding

Many established NGOs have a fundraising tradition that has become more diversified over the last few years. They are experts in their given fields, and they build bridges between government action and commercial influence in a globalised environment.

How humanitarian and charitable organisations
can develop fundraising

• Develop close ties and build partnerships with businesses and other organisations.
• Involve the entire organisation in the development process.
• Promote a culture that is conducive to philanthropy and set the pace.
• Develop strategic projects that are solid, unique, and measurable.
• Professionalise the management of fundraising campaigns.
• Design customised communications tools to better solicit donors.
• Invest the money needed to implement effective campaigns.

Please consult our list of SERVICES to find out more about how to fund your humanitarian or charitable mission.